New Apple Products Could Be Revealed This Week; What to Expect

As March kicks off, anticipation is high for new iPads and Macs. While initial expectations pointed to a launch event later in the month, a recent report suggests that Apple will unveil its latest products this week through press releases.

This rumor surfaced following Bloomberg’s report indicating that Apple will forgo a traditional event in favor of “online videos and marketing campaigns” to announce new iPad and Mac models.

Although specific details about the launch date and products remain unclear, rumors suggest new iPads, Macs, and accessories are in the pipeline. Bloomberg’s Mark Gurman hinted at the release of a new iPad Air, iPad Pro, and MacBook Air models, along with potential updates to the Magic Keyboard and Apple Pencil.

Gurman also speculates that Apple will opt out of a dedicated event, instead choosing to announce the products on its website sometime in March or April. With leaks and hints suggesting a lineup of releases in the March-April window, excitement continues to build among Apple enthusiasts.

• Two new iPad Air models with M2 processor and 11-inch & 12.9-inch display options.

• All-new OLED iPad Pro models with an M3 processor, a redesigned rear camera bump, a landscape-oriented front camera, and other design changes.

• New 13-inch and 15-inch MacBook Air models with M3 SoC. These laptops might come with Wi-Fi 6E and Bluetooth 5.3 support.

• A new color option for iPhone 15 and 15 Plus.

• One (or more) Apple Pencil.

• A new Magic keyboard for iPad Pro with a partially aluminum enclosure, a larger trackpad, and other design tweaks.

• Apple Watch bands and iPhone cases in new color options.

In addition to the mentioned products, there are rumors circulating about a new HomePod with a display and an updated Apple TV expected to make their entry in the first half of 2024. As of now, there’s no solid evidence confirming their readiness for launch, but there’s speculation that they might be revealed at WWDC, coinciding with Apple’s introduction of Generative AI-powered Siri.

Reports suggest that Apple is planning to launch a “special version of iOS 17.4 with support for new hardware” at the end of March, with the first version of iOS 17.4 expected to be released this week.

While there is anticipation for exciting announcements from Apple this week, it remains unclear which new hardware will be unveiled. Speculations include the possibility of new iPhone cases and Apple Watch band colors being launched this week, with iPads and Macs expected by the end of March alongside the special iOS 17.4 version. For the latest updates, it’s advised to keep an eye on Apple’s Newsroom page this week.